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Repositioned ella hits the ground running again

09/2022 - Back to overview

The expansion of the charging infrastructure for the purpose of e-mobility is taking place at present in an incredibly dynamic market. The decarbonisation of mobility is a key factor underlying the energy transition. A pioneering company such as ella already recognised the signs of the times at an early stage. In fact, it was so early that the first development steps were already taken eight years ago in a market environment which was not yet mature enough for a real transformation of mobility.

However, now the market is by far mature enough, and ella is optimally prepared thanks to the know-how it has gained over the years. Moreover, the company has repositioned itself in terms of its staff and organisation. In turn, this will enable the company to continue its successful growth path with plenty of enthusiasm.
As was announced at the Annual General Meeting of W.E.B, the new ella team is now in place. The new management consists of an experienced team of two. The longstanding W.E.B employee Marianna Jelinek will be responsible for the setup and operation of the facilities, and the new addition Lukas Haider will focus on the growth of the ella charging network, especially the fast charging stations, as well as the medium- and long-term strategic orientation of the company.

As an expert for renewable energies, Marianna Jelinek joined the project planning department of W.E.B in the year 2010. Several of the wind farm projects which could now be put into operation were initiated by her. She established herself as a valuable player in operational manager starting in 2013. After the reintegration of ella, she began to assume responsibility for various tasks in the operation of charging stations. “It is a lot of fun for me to learn something new. In this regard, I can take advantage of the broad opportunities being opened up by e-mobility, not to mention the fact that e-mobility simply makes sense,” says the passionate drive of an electric-powered car.    


Lukas Haider studied green mobility at the University of Applied Sciences Campus Vienna and gained several years of experience in e-mobility and as a banking executive. “As the father of two children, the energy and mobility transition is close to my heart,” Haider admits. “That is why I look forward to tackling this important challenge together with Marianna,” he adds.